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ClickBank University 2.0 Review – Is It Any Good?

ClickBank has been going strong in online marketing for over a decade. It’s a platform trusted by affiliate marketers and product vendors alike for making money online.

In 2013, they launched their own online training program called ClickBank University which has now been upgraded to 2.0. What is CBU all about? We share it all in this review.

What Is ClickBank University?

CB University 2.0 provides users with handy tools which they can use to produce high-quality digital products, sell on ClickBank and earn money.

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They also have a course that teaches the basics of affiliate marketing, but the information it contains is incomplete and obsolete. There’s also a hidden upsell which is totally optional.

  • Name: ClickBank University 2.0
  • Founded: In 2013 by Matt Hulett, Adam Horwitz, and Justin Atlan
  • Type: Digital product creation & product marketing
  • Price: $47/month Front-end, $600 upsell

Cbu Logo

ClickBank University is for people who want to get started as a product creators. If you’re not interested in creating your product, you can instead promote products as an affiliate and earn commissions. Be sure to check out our top recommendation if that’s something of your interest.

Clickbank University 2.0 is the upgraded version of the original 1.0 course which gained quite some fame in 2013. So, what do you get as a part of the subscription?

It comes with an 8-week training program that covers affiliate marketing and teaches how you can make money promoting other people’s products on the platform. The information, however, is outdated and lacks a punch. If it’s affiliate marketing you’re interested in, you should check out our top recommendation instead.

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If you want to start creating products, they have a thorough 12-week video training which you will absolutely love. This is the bread and butter of this program, and for product creation, most products out there can’t hold a candle against CBU. Some of the topics which they cover include:

  • Thorough niche/topic research
  • Creating a customer avatar
  • Creating a product and a marketing funnel
  • Driving Traffic
  • Recruiting affiliates to promote your product
  • Scaling your business

If you have specialized knowledge and want to share it with others, you should create a digital product and make it available to the masses purchase. If that’s the case, you should definitely get started with the platform.

If you decide to sign up, you will get instant access to a bunch of PDFs and step-by-step video tutorials. You also get to watch weekly Q&A webinars which are hosted by Justin & Adam. This is probably to make sure people always have something new to watch.

See Related: How to Use ClickFunnels for Affiliate Marketing

The Hidden Upsell

ClickBank Builder 2.0 is an upsell they don’t mention in the sales video. Using the builder, you can create decent-looking websites and offer and capture pages quickly. It’s similar to other drag-and-drop page builders, but the pricing is too steep.

We use Thrive Architect, which is a lot cheaper, and you do not only get the easy-to-use front-end editor (YES, truly front-end, easy-to-use drag-and-drop page builder). We have used a dozen of page builders since 2016, and the only one which we simply can’t ditch is Thrive.

Thrive Logo

With the Thrive membership, you get not only the page builder but also a handful of plugins that you will absolutely love and a wide range of WordPress themes that come optimized out of the box. In short, Thrive is built with conversions in mind. 

If you want something cheap and reliable, Thrive TRULY thrives, you simply can’t go wrong with them. (detailed review here)

Recommendation: Get Started With Thrive Today

CBU 2.0 will also encourage you to sign up for several tools and resources required for running an online business. They include a domain and email provider. They will send you to these must-have services (often through their affiliate links)

See Related: Builderall Review: Is It Worth the Price?

Is It a Scam?

No, ClickBank University is far from being called a scam. The training resources they provide are legit, and they have some of the best (if not the best) training for product creation.

It’s tailor-made by ClickBank by ClickBank and comes with a 30-day no-questions-asked money-back guarantee. It’s risk-free; there’s no reason for you not to test the waters yourself.

However, it’s only for those wanting to create their digital products and sell them on a platform. The page builder upsell they have is unnecessary, and there are a lot of better tools, like Thrive, which are available for half the price.

If you’re interested in affiliate marketing, CBU is not for you. You should instead check out our top recommendation for making money online, which serves the purpose very well.


What is the commission rate for the Clickbank affiliate program?

The Clickbank affiliate program allows affiliates to earn a roughly 10-20% commission. It involves referring customers to the marketplace, and the rate will vary depending on what is being sold. Affiliates gain monetary rewards by bringing clients to this platform, with their share derived from how successful these sales are.

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