Alright, if the concept of having a sales funnel builder doesn't feel like home to you, don't stress out. Before we get to the meat of the subject, let's talk about a conversion funnel first.
So, what exactly is a funnel? In layman's terms, a marketing funnel is all about an input (traffic/website visitors) and output (cash flow). If you own a business and have an associated website, you would know the importance of having website visitors.
If you don't have any website visitors, what does that mean? No leads - no sales. Yes, that's correct. Even if you have the best product in the world, you won't make a dime in sales if no one knows about it.
Not sure how to get traffic to your websites? No worries. Check out our free guide for increasing your web traffic here.
The extensive guide covers affiliate marketing, WordPress, SEO concepts and everything in between. If you're a webmaster, we believe you'd greatly benefit from implementing what you'll learn from our guide which we update on a regular basis.
Back to the topic, so once you have some site visitors, what's next? To improve your results, you should consider having a sales funnel.
What Is a Sales Funnel?
A funnel carefully guides people from the first step till the last and takes them through a concept called a value ladder. It's basically taking strangers through a series of mini-steps (through automation) which helps trust in the process.
People opt-in to your funnel (via a landing page) -> receive your newsletters (share valuable content) -> people start to like you -> they buy products from you.
These simple steps form a funnel. As you can see a user enters your funnel when they enter their email and they become a paying customer when they buy products from you. The visitor goes in and money comes out.
People enter from the top of the funnel but may/may not make it to the 'sales' stage since they are free to leave at any point in time.
The benefit of having a sales funnel is that you can collect the visitors' contact information when they visit your funnel so you'll have their details even when they close the website. You will have a way to contact them even 2-3 months down the road!
That's automation at its finest. You no longer have to go through the old (and boring) sales process.
The more leads (subscribers/list of prospects) you have, the more you fancy your chances of closing sales. If you think you can handle the increased sales volume, you shouldn't neglect this.
If you don't use one and simply use a website, visitors once gone are gone forever and there's no way for you to get a hold of them again. Now that you understand the importance of making funnels a part of your marketing strategy, let's talk about the best ones you can get today.
This is not a random article you're reading. The following list contains some of the best sales funnel builders - these will change the way you do business. Sales funnels will not only improve your productivity in business by saving you a lot of time, but also improve your profit margins.
Kartra made the cut as our first sales funnel software pick. It's an easy to use website builder that you as a business owner will need to acquire a lead and nurture them with value. You won't have any trouble taking one through the value ladder with this suite.
Automation is where Kartra truly shines. Sit back and relax, and let the software do the heavy lifting for you.
The sales funnel software boasts of the following features:
It has multiple plans to choose from. For 14-days, you can get started for as little as $1 which is the introductory trial price. You can take it for a spin without any limit on the features.
Once the trial period is over, you can opt for one of the following plans:
- Starter - $89/month
- Silver - $149/month
- Gold - $299/month
- Platinum - $499/month
- Diamond - $699/month
Leadpages is among one of the best sales funnel software suites on the list. They have been going strong for a long time and have a fantastic support team. They have a huge library of fully editable templates which utilize a drag and drop functionality.
LeadPages has been around for a long time, and for a good reason. You get the following features which you'll absolutely love:
LeadPages comes with three pricing plans. You do get a 14-day free trial in which you can test drive the product with no limitations.
BuilderAll is an all-in-one marketing platform, just slightly cheaper than most tools. It does come with all the bells and whistles one may expect from a funnel builder.
You get access to multiple website builder tools under one roof so you won't have to purchase 10 other marketing tools and figure out a way to connect them. With BuilderAll, you can create complete websites, funnels, sales pages, and integrate with many flagship platforms.
It can also take care of your email marketing automation needs.
BuilderAll is a relatively new landing page builder, when it was launched it was marketed as an alternative to other expensive tools. With BA, you get the following features:
BuilderAll is fairly inexpensive and comes with a decent set of features. You also get a 7-day FREE trial.
ClickFunnels is an all-in-one funnel building software platforms. With it, you can create landing pages, webinars, membership websites, online courses and much more.
Other than this, the huge repository of high quality tutorials and an active community of thousands of like-minded people adds cherry to the cake. It has everything you'll ever need to create a quality sales funnel and take your business to the next level.
Simply select a template for building sales funnels or for lead generation and you're done. It comes with tons of features for email marketing automation.
Check out our in-depth review here.
ClickFunnels comes with a dozens of features which you as a business owner will absolutely enjoy.
With CF, you can get a FREE 14-day trial. After the trial expires, you can choose between the following pricing plans.
(full review here)
5. Thrive Themes
Don't be mistaken by the name, Thrive Themes are more than just a set of themes. It's a complete marketing suite consisting of high quality WordPress themes and plugins.
In the team's words, everything Thrive has in store for you is optimized for conversions out of the box. We can confirm what they say is true. This blog (including the article you're reading) is built with Thrive's front-end visual editor called Thrive Architect.
Check out our in-depth review of Thrive here.
Features of Thrive Themes:
With the Thrive membership, you will get access to all their WordPress themes and plugins for the year. It also includes a fantastic support (very responsive to tickets) and regular software updates from the developers.
The team is very enthusiastic and their product has been in active development since 2014. It has ever-grown in popularity over the years and has added a bunch of decent features built for marketers by marketers:
Thrive Membership Pricing
To get the Thrive membership, you can opt for the quarterly or the annual pricing plans. If you consider the goodies you get with it, the membership is fairly inexpensive at $19/month.
Couple that with their 24/7 support, and that it can be used on 25 of your websites, that comes to less than a dollar per month per site. You just can't ask for more.
There's also an agency pricing option which comes at $49/month. With this plan, you can use Thrive on 50 of your (or your client's) websites. Again, this is dirt-cheap and considering the sheer value you're getting, it makes Thrive Membership a no-brainer.
(full review here)
The Best Sales Funnel Builder?
Before you make a decision and get one of the featured page building tools, it's important to factor in a few things:
So, what's the best?
If you have a WordPress website and are looking to build marketing funnels or just great websites in general, go with Thrive. It's a steal - we mean it! We have tested hundreds of plugins and sales funnel software over the years.
If you're on WP and you aren't using Thrive products, you're doing yourself a huge disservice. Not only is it a great page builder, but the themes you get with them are among some of the best as well. It also comes packed with tons of templates for building sales funnels.
That being said, if you're looking to build landing pages or complete sales funnels for instance and don't want to use WordPress, get ClickFunnels. It's not the cheapest option in the world, but it easily outclasses comparable services in the market.
Considering the learning curve, ease of use and support, it's among the best marketing tools today. If one of the following option applies to you, you may want to consider CF:
- You are an affiliate marketer (and you promote products) and need a sturdy platform to create fully fledged sales funnels.
- You own a business and are looking to step up your game with the implementation of marketing funnels.
- You are into dropshipping (or e-commerce in general)
- You are into multi-level marketing
Regardless, you can get a FREE 14-day trial in which you can take it out for a spin. Since there's no risk involved, we don't see a reason why you shouldn't be testing it.
(FREE 14-day trial)