What Are Solo Ads – Should You Use Them? (Review)
Wondering if solo ads are a good fit for your business? You’re at the right place if you want to learn more about them.
As some say, solo or email ads as they’re known, they work great with some niches/product categories and not so great with some.
This review also contains a few of our favorite picks which you select if you’d like to grab an ad for your offer. We’re sure this resource will be useful for anyone interested in a solo ad.
What Are Solo Ads
Alright, so what is a solo ad? Before you spend your hard-earned money on one, you need to understand a few things. This is to improve your odds of success with this form of paid advertising. Without having a strong grasp of things, it’s often too easy to lose money with paid ads.
Also known as email ads, with solo ads, you’re basically renting someone’s email list for a one-time (or recurring) ad to promote your product(s).
Expect to pay-per-click like with other PPC models like Google Ads. Simply have an offer in place, select a traffic vendor and ask them to send out your ad once you’ve agreed on the pricing and the ad copy (email swipe).
Let’s take an example – if you have a product that is about affiliate marketing, you would want to reach people who would like to make money online.
Your best bet will be to find a traffic provider who specializes in internet marketing/business opportunity niches.
On the flip side of the coin, promoting a self-help product to people interested in dating isn’t the best option out there.
You can definitely do better; just focus on targeted marketing. It makes little sense to promote dog toys to people who don’t have a dog. You get the point.
Will They Work for You?
There’s no one size fits all concept here. It really depends on the product(s) you’re promoting and your business model. These are better suited for digital products since you’re purchasing an advertising slot with a marketer and renting their list.
An email list will often have hundreds of thousands of email addresses. It’s also very likely the people will be in multiple geographic locations (and perhaps different countries).
It’s always better to promote something that could be easily replicated and delivered instantly (via email). Sending traffic straight to the product’s sales page is not a good idea either.
Collect the emails via a sales funnel builder like ClickFunnels, track visitors with a link tracker software, and have an autoresponder for sending automated emails to your audience.
Why? If people leave your website without taking action, you lose them instantly. Collect emails, and you’ll make a way better return on investment (ROI) in the long run.
Not forgetting that a strong email automation sequence will add a feather to the cap. Solo ads work great with some niches. Some of them include:
- Make Money Online/Internet Marketing
- Business Opportunity/Biz Op
- Finance
- Dating
- Pets
- Weight Loss
- Cryptocurrency
See Related: ClickFunnels Pricing
Our Favorite Solo Ad Providers
Now that you know what solo ads are and if you need them in your business, you may be interested in buying your first solo ad.
Before you go ahead and make a purchase, it’s recommended you start small (invest little money). Gradually make your way up the ladder once you have a proven product and marketing strategy in place.
1. Udimi
Our First recommendation will be a solo ad directory called Udimi. If you’re on the fence and can’t find a trusted seller, Udimi solo ads should be a great starting point.
This is not our preferred option though – we like to buy from individual solo ad sellers. It helps us find better deals (often bigger discounts) than directories.
Udimi is better suited for people who are just starting out with email ads. If you’re new to the concept, start off with Udimi and also buy from individual sellers at the same time.
With time and experience, you’d also eventually build good relationships with some and eventually find better deals.
Niches served:
Get a $5 discount on your first order
2. OurSoloAds.com
OurSoloAds.com provides decent solo ads traffic. After testing their solo ads for a while, we can back them and confidently say you can’t go wrong with them. If you’re a beginner, they will try their best to make you comfortable and familiarize you with the concept.
When we bought from them for the first time, they went above and beyond and helped us optimize our funnels for the best results. What happened next? We received a staggering 56% opt-ins/conversions on the front end!
They serve to make money online through internet marketing, business opportunity, MLM, and cryptocurrency niches. If you’re unsure whether or not your offer is a good fit, it’s best to contact them before you place an order.
See Related: Is Qliker The Cheapest Alternative to Clickmagick (For Digital Marketers)?
Final Words
As you might have guessed by now, it all comes down to your marketing experience and preferences. New to internet marketing? Start off with smaller solo ad campaigns or better yet start with free advertising methods.
Solo ads are definitely not for everyone. The type of product you’ll be promoting also makes a big difference. It’s best to try a few promo methods and then stick with the one that yields the best results. Some people love the fail-fast approach; we are no exception.
So, with that said, do we recommend solo ads? If you have a product that’s a good fit, definitely.
If you don’t have a product yet, it’s time you focus on the fundamentals first. Find something worth promoting, get the basics under your belt, and master free traffic first.
It will help you get started in the right direction. It’s just so important to have a strong foundation.
Looking To Make Your First Dollar Online?
We got your back. If you’re looking to work from home, we can help you get started in the right direction. Solo ads can help you make money, but they are not for beginners.
Affiliate marketing is one of our favorite business models and for a good reason. It can help you achieve financial, location, and time-freedom in time.
Our top recommendation has helped hundreds of people escape their 9-5 day jobs and has helped them earn a realistic 4-5 figure per month online. It has been going strong for more than a decade now, and the strategies have stood the test of time.
It will ask for some investment of your time and efforts though. If you’re ready to start your own profitable online business and finally increase the monthly cash flow your businesses generate, we highly recommend you give it a shot. If you ask us, it’s totally worth it.
Click Here for Our #1 Recommendation
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